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Smart Roofing & Sheet Metal

Roofing, Skylights, Roof Ice/Snow Removal

About us

Smart Roofing is a trusted, family-owned roofing company proudly serving Southeastern Wisconsin, including Waukesha and Milwaukee Counties, since 1950. For three generations, we've built a reputation for going above and beyond to deliver exceptional service and quality craftsmanship. Customer satisfaction is our top priority, and most of our business comes from referrals - testament to the trust our clients place in us. When you choose Smart Roofing and Sheet Metal, you're choosing a company that stands behind it's work 100%. Make the smart choice for your roofing needs and contact us today!

Business highlights

75 years of trusted experience
Family Owned & Operated
Emergency Services Offered

Services we offer

New roof installation, repairs, re-roofing, gutter replacement, gutter rehanging, fascia replacement, gutter guard, gutter cleaning, chimney repairs, downspouts, flat-work, roof coatings, sheet metal work, siding, windows, doors & garage doors.

Services we don't offer

Concrete, major landscaping, major electrical.

Amenities

Free Estimates
Yes
Warranties
Yes
Senior Discount

10%

Emergency Services
Yes


Accepted payment methods

American Express
Check
Discover
Financing Available
MasterCard
PayPal
Visa

Photos of past projects

Reviews

5.053 Reviews
Number of StarsImage of DistributionNumber of Ratings
5
96%
4
4%
3
0%
2
0%
1
0%


Rating CategoryRating out of 5
quality
5.0
value
4.9
professionalism
5.0
responsiveness
4.9
punctuality
4.9
Showing 1-25 of 53 reviews

J L.
02/2024
5.0
gutter repair
  + -1 more
Smart roofing did our roof in 2003. We had a great experience then. Fast forward to 2024. We had to have some gutter repair work done. The response was quick and courteous. The repair was done superbly. Dale even inspected the roof from 2003 and tighten up some screws left by an old Direct TV dish. I highly recommend this company!! Superior service
Description of Work: Gutter repair

Rating CategoryRating out of 5
quality
5.0
value
5.0
professionalism
5.0
responsiveness
5.0
punctuality
5.0

Yes, I recommend this pro

Lisa R.
03/2022
5.0
gutter repair, roofing, chimney repair
  + 1 more
Wonderful! Excellent service and quality product! Professional and prompt! A great company to work with and would highly recommend.
Description of Work: complete tear off of old roof, new roof installed, new gutters and rain guards

Rating CategoryRating out of 5
quality
5.0
value
5.0
professionalism
5.0
responsiveness
5.0
punctuality
5.0

Yes, I recommend this pro

Ken P.
09/2021
5.0
chimney sweep
  + -1 more
Excellent customer service - called at mid-morning to report my issue an left a message, Dale showed up early afternoon, indicated he was working just a few miles away, reviewed my problem and suggested a replacement to the ridge vent and replace the flashing around the plumbing vent. We agreed on a price with an open date for service. To my surprise Dale arrived the next morning with supplies and said that the work would be completed that same afternoon after they finished the job they were working on a few miles away. Work was indeed completed that afternoon. Dale also indicated that there may also be a crack in the vent pipe which may contribute to the ceiling leak, since the open top of the pipe would collect debris, rain, and snow and freezing would damage the pipe, he suggested that a vent cap would prevent debris, rain and snow from building up in the pipe and damaging it further causing more leaks. As a temporary measure, Dale arranged a vent cover with a bucket - this temporary "fix" was the solution to the leak - after more rain there were no additional leaks. I will pursue the installation of vent caps to both vent pipes. Dale certainly knew what the problem was. I would highly recommend him and his crew for any and all of your roofing needs. Professional results and complete customer satisfaction is their highest priority.
Description of Work: resolve leak in bathroom ceiling after heavy rain.

Rating CategoryRating out of 5
quality
5.0
value
5.0
professionalism
5.0
responsiveness
5.0
punctuality
5.0

Yes, I recommend this pro

BWO Insurance L.
08/2021
5.0
gutter repair, roofing
  + 0 more
Dale and his crew did a fantastic job with our new roof. They were actually able to start ahead of the planned start date. Entire project only took 1 & 1/2 days. Very efficient. Cleaned up well once project was completed. I would recommend giving Dale a call and would hire him again if needed.
Description of Work: New roof & chimney flashing

Rating CategoryRating out of 5
quality
5.0
value
5.0
professionalism
5.0
responsiveness
5.0
punctuality
5.0

Yes, I recommend this pro

Steve N.
07/2021
5.0
gutter repair, roofing
  + 0 more
Communication with Dale Smart was good. Price was very good. Work performed was exactly as expected. Job was performed and completed as scheduled.
Description of Work: Replace roof and gutters

Rating CategoryRating out of 5
quality
5.0
value
5.0
professionalism
5.0
responsiveness
5.0
punctuality
5.0

Yes, I recommend this pro
$13,000

Jeff C.
04/2021
5.0
gutter repair, roofing, roof cleaning
  + 1 more
We have a side by side duplex. After wind damage, our roof sprung a leak. We tried contacting several roofers who had no time for us. Dale not only responded, but got us scheduled earlier than expected. He and his crew work as a team - nonstop. In less than 2 days we had a new roof and they corrected the flow angle of our gutters, which had been improperly installed previously. New wood was installed to replace the damaged wood (which our former roofers neglected). Their cleanup afterwards was impeccable! I mowed the lawn the next day and found no debris or nails. Dale doesn't job out. He is right there in the thick of things working with his crew. I could go on and on about how pleased we are. But, I'll just say that if you need roofing done, look no further than Smart Roofing!
Description of Work: New roof needed

Rating CategoryRating out of 5
quality
5.0
value
5.0
professionalism
5.0
responsiveness
5.0
punctuality
5.0

Yes, I recommend this pro
$12,000

James S.
01/2021
5.0
roofing, roof snow removal
  + 0 more
Dale installed our roof back in 2002 and we were happy with the quality craftsmanship and price. Fast forward to 2021, we encountered a ice **** leak. I texted Dale at 5am and he got back to me in less than an hour later. After discussing the problem I was having, Dale assured me he would be out to take a look and being the man of his word he was. Dale found the problem and took care of it. When the time comes for a new roof I know Dale and his team will be the only one I call.
Description of Work: Ice **** leak

Rating CategoryRating out of 5
quality
5.0
value
5.0
professionalism
5.0
responsiveness
5.0
punctuality
5.0

Yes, I recommend this pro

John J.
08/2020
5.0
roofing, woodworking
  + 0 more
Excellent job by Dale Smart Jr. and his crew. Very efficient. Did not use a dumpster or dump truck for the old shingles. Instead use a piece of equipment called the "Equipter" which was raised up to the roof to collect the old shingles. That prevented the shingles from landing on the ground or flowers. Installed Northgate architectural shingles from Certainteed. The cleanup was the best by any contractor who did work on the exterior of our house.
Description of Work: Removal and replacement of old roof shingles.

Rating CategoryRating out of 5
quality
5.0
value
5.0
professionalism
5.0
responsiveness
5.0
punctuality
5.0

Yes, I recommend this pro
$16,500

Kathy S.
05/2020
5.0
roofing
  + -1 more
Dale and his crew did an extraordinary job. Dale took all the time to explain everything that was going to be done. He gave us addresses of homes with the various roof colors so that we could see them on a completed project; he followed up with every detail; he communicated what was going to be happening and when; he cleaned up meticulously; he and his guys were extremely pleasant and personable. I would recommend Dale and Smart Roofing without reservation. The roof looks great!!!
Description of Work: New roof with vents added

Rating CategoryRating out of 5
quality
5.0
value
5.0
professionalism
5.0
responsiveness
5.0
punctuality
5.0

Yes, I recommend this pro
$11,000

Curtis K.
05/2020
5.0
gutter repair, roofing
  + 0 more
Dale was very easy to work with. He was very helpful at understanding what needed to be fixed and how he would go about doing it. The roofing system was put on in one day and very little was left behind. I would hire this company again in a heartbeat
Description of Work: Deck Roof Removal and Roof Repair. Installation of complete Roofing System

Rating CategoryRating out of 5
quality
5.0
value
4.0
professionalism
5.0
responsiveness
5.0
punctuality
5.0

Yes, I recommend this pro
$16,680

todd K.
02/2019
5.0
roofing
  + -1 more
Great! On time. Super price. They left the yard and driveway spotless. Dale took time to educate my wife and I on all things roofing. We recommended Smart Roofing to friends who were also very happy with the company. We still bring up Dale Smart whenever someone talks about getting a new roof. I can't imagine better customer service.
Description of Work: New roof and chimney flashing.

Rating CategoryRating out of 5
quality
5.0
value
5.0
professionalism
5.0
responsiveness
5.0
punctuality
5.0

Yes, I recommend this pro

christine J.
02/2019
5.0
roofing, chimney repair, skylights
  + 1 more
Excellent. Dale spent time helping make the correct decisions. He is honest and forthright. The crew are great. They are friendly and courteous and seem to enjoy themselves. The worked hard and did a great job keeping the property clean. I would recommend them to anyone.
Description of Work: new roof and skylights

Rating CategoryRating out of 5
quality
5.0
value
5.0
professionalism
5.0
responsiveness
5.0
punctuality
5.0

Yes, I recommend this pro

jim N.
05/2018
5.0
roofing
  + -1 more
very good done on time and on budget everything was cleaned up
Description of Work: tear off roof and install new on house and garage

Rating CategoryRating out of 5
quality
5.0
value
5.0
professionalism
5.0
responsiveness
5.0
punctuality
5.0

Yes, I recommend this pro

Michael E.
05/2018
5.0
roofing
  + -1 more
It went as well as it could possibly go. Because it was an early season project, weather was an issue. When one good day showed up in the forecast, they brought in both crews, stripped the old shingles off and put the new ones on in one day.
Description of Work: Roof replacement

Rating CategoryRating out of 5
quality
5.0
value
5.0
professionalism
5.0
responsiveness
5.0
punctuality
5.0

Yes, I recommend this pro
$11,000

Joe L.
03/2018
5.0
roofing, chimney caps
  + 0 more
Excellent. The guys got a tearoff and roof on in 14 hours.
Description of Work: Tear off and roofing

Rating CategoryRating out of 5
quality
5.0
value
5.0
professionalism
5.0
responsiveness
5.0
punctuality
5.0

Yes, I recommend this pro

Bob B.
02/2018
5.0
gutter repair, roofing
  + 0 more
Better than i could have imagined. From the first call it was maybe 10 minutes till i recieved a call back. Dale was at my house the next morning, I had a rough estimatebefore he left and a final quote within 3 days... (it would most likely has been sooner but I couldn't choose a color for the gutters that quick). My quote was very fair and Dale explained everything. I signed and we set a date a couple of weeks away. I was surprised by a phone call asking if they could start early (as it didn't rain as much as was predicted) to which i happly agreed. Dale and company showed up early, did a fantastic job, cleaned up at completion. Very professional, great experience.
Description of Work: A complete re-roof

Rating CategoryRating out of 5
quality
5.0
value
5.0
professionalism
5.0
responsiveness
5.0
punctuality
5.0

Yes, I recommend this pro
$12,000

Darlene C.
01/2018
5.0
roofing
  + -1 more
This is a family owned and run business. Dale Sr. Owner of the company came out to provide the estimate - both Dale Sr. and Jr. are part of the crew that worked on the job from start to finish. The people that come out to give the estimate are the folks are on the job. We are extremely happy with the appearance of our roof and the work that was done.
Description of Work: Entire roof needed to be replaced.

Rating CategoryRating out of 5
quality
5.0
value
5.0
professionalism
5.0
responsiveness
5.0
punctuality
5.0

Yes, I recommend this pro
$11,000

Michael J.
01/2018
5.0
roofing
  + -1 more
Very well. No problems. Work was done on time.
Description of Work: New roof, some facia repair

Rating CategoryRating out of 5
quality
5.0
value
5.0
professionalism
5.0
responsiveness
5.0
punctuality
5.0

Yes, I recommend this pro

LAWRENCE G.
01/2018
5.0
roofing
  + -1 more
It went great. Owner and crew were very professional and personable. Great job of explaining what was needed and costs required. Responded to every question I had during the job. I was very pleased with how quickly the job was done and that daily cleanup was thorough. I am very satisfied.
Description of Work: Complete teardown of old roofing material; new roofing installed

Rating CategoryRating out of 5
quality
5.0
value
5.0
professionalism
5.0
responsiveness
5.0
punctuality
5.0

Yes, I recommend this pro

Christine W.
01/2018
5.0
roofing
  + -1 more
This is a great company to do business with. Cost, cleanup and efficiency were excellent. I would definitely recommend them to other people that need work done.
Description of Work: Needed a roof replacement.

Rating CategoryRating out of 5
quality
5.0
value
5.0
professionalism
5.0
responsiveness
5.0
punctuality
5.0

Yes, I recommend this pro

Val T.
01/2018
5.0
gutter repair, roofing, roof cleaning
  + 1 more
Dale came over and gave an option to replace just the ridge shingles or the whole roof. We chose to replace the whole roof but it was nice to have the option. Dale communicated well about scheduling of the work (both on the phone and through email). His team showed up as promised and completed the job quickly and professionally. There were a ton of yellow jackets in my old gutters and gutter protectors and Dale's team did not complain a single bit about having to deal with being bitten by yellow jackets. They cleaned up the job site very well too and I didn't get a single nail in any of my 3 car's tires. Dale followed-up after the work was done to ensure I was satisfied. Overall, very positive experience. I am recommending Smart Roofing to all my neighbors.
Description of Work: Shingles on the ridge of the roof were falling apart and starting to leak.

Rating CategoryRating out of 5
quality
5.0
value
5.0
professionalism
5.0
responsiveness
5.0
punctuality
5.0

Yes, I recommend this pro

Response from Smart Roofing & Sheet Metal
Thanks [Member Name Removed]!

Kyle R.
10/2017
5.0
roofing
  + -1 more
It was great! They did my whole home (a 2,500 square foot ranch) in 3 days. The roof looks amazing and they did everything I requested. Also the price was much lower than the other quotes. Would definitely go with Smart Roofing again!
Description of Work: I got my whole roof replaced.

Rating CategoryRating out of 5
quality
5.0
value
5.0
professionalism
5.0
responsiveness
5.0
punctuality
5.0

Yes, I recommend this pro

Florence S.
08/2017
5.0
roofing
  + -1 more
Dale was able come by fairly quickly to look at the roof and explain the problem. What I liked best was that he also was the person who was going to do the work. Therefore the discussion we had before the start of the project would not have to be passed on to someone else. He was very efficient, took pictures of the problem areas to show me, explained the repair and sent an estimate that evening. Lucky for me he was able to schedule it for the following week.
Description of Work: There was a leak along the side of the chimney on the roof. I had some water in the entryway.

Rating CategoryRating out of 5
quality
5.0
value
5.0
professionalism
5.0
responsiveness
5.0
punctuality
5.0

Yes, I recommend this pro
$695

Shawn G.
07/2017
5.0
roofing
  + -1 more
I contacted Dale from Smart Roofing to come out and take a look at my roof and give me an estimate. My grandfather had used them before and was very pleased with the work. Let me say I agree 100% Dales estimate was about half what I had pictured it would cost and he even offered to quote my garage. He and his crew showed up early in the morning and worked all day and finished in 1.5 days. They did a wonderful job on the install and the cleanup. No dumpster was required because they have portable machines that can be raised to the roof line to dump debris in. What impressed me was Dale always seemed to be around to take my questions on nights or weekends. I am very pleased with my new roof and I know my house will stay nice and dry.
Description of Work: My old roof was leaking and it needed to be replaced.

Rating CategoryRating out of 5
quality
5.0
value
5.0
professionalism
5.0
responsiveness
5.0
punctuality
5.0

Yes, I recommend this pro
$5,500

Philip S.
04/2017
5.0
roofing
  + -1 more
It went well. We had a good conversation about what remediation could and should be done (new decking), and the work proceeded forthrightly. Workers were careful of my lawn and plantings and were courteously conversational.
Description of Work: Tear off old roof. Correct attic air flow. Check attic soffit vents (OK). Correct decking: add plywood decking over 1930 roof boards. Install complete new roof, including ridge vent, ice and water shield at gutter edge, new starter strip at gutters and valleys, new valleys, new underlayment, new dimensional shingles.

Rating CategoryRating out of 5
quality
5.0
professionalism
5.0
responsiveness
5.0
punctuality
5.0

Yes, I recommend this pro
$11,700
    • 1(current)
    • 2
    • 3

Contact information

4985 S Sunnyslope Rd, New Berlin, WI 53151

Smartroofingandsheetmetal.com

Service hours

Sunday:
5:00 AM - 8:00 PM
Monday:
5:00 AM - 8:00 PM
Tuesday:
5:00 AM - 8:00 PM
Wednesday:
5:00 AM - 8:00 PM
Thursday:
5:00 AM - 8:00 PM
Friday:
5:00 AM - 8:00 PM
Saturday:
5:00 AM - 8:00 PM

Licensing

Bonded

Insured

Eco-friendly Accreditations

LEED Accredited Professional
No
Energy Star Partner
No
EPA Lead-Safe Certified
No
Use Green Products or Work Practices
Yes
State Contractor License Requirements

All statements concerning insurance, licenses, and bonds are informational only, and are self-reported. Since insurance, licenses and bonds can expire and can be cancelled, homeowners should always check such information for themselves. To find more licensing information for your state, visit our State Contractor License Requirements page.

*Contact business to see additional licenses.


Service Categories

Roofing,
Skylights,
Roof Ice/Snow Removal

FAQ

Smart Roofing & Sheet Metal is currently rated 5 overall out of 5.

Sunday: 5:00 AM - 8:00 PM

Monday: 5:00 AM - 8:00 PM

Tuesday: 5:00 AM - 8:00 PM

Wednesday: 5:00 AM - 8:00 PM

Thursday: 5:00 AM - 8:00 PM

Friday: 5:00 AM - 8:00 PM

Saturday: 5:00 AM - 8:00 PM

Smart Roofing & Sheet Metal accepts the following forms of payment: American Express,Check,Discover,Financing Available,MasterCard,PayPal,Visa
Yes, Smart Roofing & Sheet Metal offers free project estimates.
Yes, Smart Roofing & Sheet Metal offers eco-friendly accreditations.
No, Smart Roofing & Sheet Metal does not offer a senior discount.
Yes, Smart Roofing & Sheet Metal offers emergency services.
Yes, Smart Roofing & Sheet Metal offers warranties.
Smart Roofing & Sheet Metal offers the following services: New roof installation, repairs, re-roofing, gutter replacement, gutter rehanging, fascia replacement, gutter guard, gutter cleaning, chimney repairs, downspouts, flat-work, roof coatings, sheet metal work, siding, windows, doors & garage doors.
Concrete, major landscaping, major electrical.

Contact information

4985 S Sunnyslope Rd, New Berlin, WI 53151

Smartroofingandsheetmetal.com

Service hours

Sunday:
5:00 AM - 8:00 PM
Monday:
5:00 AM - 8:00 PM
Tuesday:
5:00 AM - 8:00 PM
Wednesday:
5:00 AM - 8:00 PM
Thursday:
5:00 AM - 8:00 PM
Friday:
5:00 AM - 8:00 PM
Saturday:
5:00 AM - 8:00 PM